Apple Announces Watch Series 5; Features Always-On Retina Display

The Apple Watch Series 5 is official with an Always-On display; priced from RM1,749

"We've seen Apple Watch have a meaningful impact on our customers' lives and we're excited to deliver even more capabilities with Apple Watch Series 5 and watchOS 6", said Jeff Williams, Apple's COO.

For now, I encourage you to check out the photos below to get a sense of what the latest-generation Watches look like in the metal.

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Apple's newest Watch, the Series 5, builds on last year's model with an always-on display, compass, and different materials.

Pre-order of the Apple Watch Series 5 will start today and will be available next Friday (Sept 20). The highlight of the new Apple Watch is that it comes with an Always-On Display.

Fitbit shares that were up as much as 2.5% fell off on some volume during Apple's announcement; they're now up 0.7% on the day.

Apple announced a new Apple Research app during Tuesday's "By Innovation Only" event that will pair with the Apple Watch and the iPhone to crowdsource health data for future research. Here's a preview of what it's like to use. Apple announced the 2019 Apple Watch on stage this week and it goes on sale this week at Apple and a range of retailers. However, in idle mode, with your hand lowered or unmoving, the screen dims and switches to lower cycles, while still remaining visible.

This worked pretty seamlessly during my brief hands-on time with the device, but I did notice that it worked best when I raised my wrist slowly. And of course, there will be a few new watch faces.

Built-in compass. Developers can also take advantage of compass through APIs.

The big news is the innovative display that is always on. But when you raise your wrist, the screen will light up, and the workout app will appear the same as usual. The new Apple Watch also comes in a new brushed titanium finish that goes with the titanium Apple Card, and Apple is bringing back the ceramic model, too. The base models have the same aluminum chassis as the older versions, the same slide-in band fasteners, and the same button and crown placement. The company is also touting a peak brightness of 1000 nits. A built-in compass has also been added, using the maps app, allowing users to integrate the compass app into the watchface. Also, the compass will be open to third-party apps as well so developers can incorporate it into other experiences as well.

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