Amazon's mysterious new streamer is officially unveiled

Amazon is bringing Alexa and Echo to France this month		
		
	Brian Heater

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   	10 hours

The Fire TV Cube can use Alexa to answer queries and play some music if you want, but it's a Fire TV device first, and it's connected to your TV to control that equipment and you can even play music that way if you want to listen with better speakers.

The new Fire TV Cube from Amazon.com extends the company's efforts to become the nerve center of your house by combining its entertainment ambitions more fully with its push into the smart home.

There are variety of common features between the Fire TV Cube and the Apple TV 4K, including 4K HDR video, digital assistant support, Dolby Atmos support, and HDMI CEC.

Jennifer Prenner, Amazon's global director of marketing for the Fire TV brand, says Amazon wanted to ensure Cube can control your cable box. The cable/satellite controls work with Comcast, Dish Network and DirecTV service; Amazon said the Cube covers more than 90% of pay TV households. Plus, if you register the device by July 1, you'll be eligible for a $10 credit for Prime Video.

The Fire TV Cube is a 4K UHD streaming media player that features Alexa.

'And, it's just the beginning.

The Fire TV Cube features far-field voice recognition with eight microphones to provide advanced Alexa voice control.

On Fire TV Cube, a spoken "launch Netflix" calls up the streaming service, while similar commands toggle to live TV channels or search the catalogs of multiple streaming services for a movie or TV show.

As we mentioned above, there's no word yet on a United Kingdom release, but with a U.S. release planned for June 21st at a price of $120, we'd be surprised if the device didn't cross the Atlantic sooner or later.

In the United States, the Amazon Fire TV Cube is now available for preorder for $119.99. Its standard price $119.99, but Prime members who pre-order today (June 7) or tomorrow (June 8) will save $30, bringing total cost down to $89.99. This means that it's possible to ask Alexa on the Cube to "tune to CBS", prompting it to send commands to the cable box and switch to that channel.

Alexa's responses on the Fire TV Cube will be optimized for the big screen and accompanied by rich visual information.

You also get wired infrared remote support.

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