Now they're enlisting Oklahoman and country superstar, Reba McEntire.
McEntire joins a long list of celebs who have donned the white suit, white wig and mustache to hawk KFC's chicken and other menu items. The fast food chain posted one of the new commercials on YouTube and Twitter on January 25, 2018, revealing that Reba McEntire is playing the famous character.
'I said "Holy smokes!,"' McEntire told The AP.
Barbara Jean A source has confirmed exclusively to TVLine that McEntire is, in fact, the person behind Colonel Sanders' iconic mustache in this new commercial.
McEntire is apparently thrilled to be part of the chicken empire's stable of colonels.
There's a new Colonel Sanders in town, and her name is Reba. "I'm definitely not a woman". Rob Lowe, George Hamilton, Darrell Hammond, and Jim Gaffigan are among the all-male actors who've portrayed the Colonel in the past.
"I grew up with Kentucky Fried Chicken", McEntire said in a KFCstatement.
Das believes the colonel would be proud of the new sauce. She's also "eaten KFC my whole life" because it's "American" and, in her mind at least, "wholesome".
McEntire, dressed as herself, is also seen at a table enjoying the show.
KFC posted the first ad Thursday, and it's already generating a little controversy, with one YouTube user commenting: "When feminism goes too far..."
The ad was overseen by KFC's new chief marketing officer, Andrea Zahumensky, who is trying to continue a turnaround of the brand.