Apple pledges to eventually only use 100% recycled materials

Apple releases video series to celebrate Earth Day

Nevertheless, the firm is "using 100 per cent recycled tin in logic boards for the iPhone 6S", the website adds, as well as recycling "aluminium reclaimed from old iPhone 6 models to make Mac Minis for iPhone assembly lines". Apple remains committed to reducing its carbon footprint (down 23 percent from 2015), pushing its suppliers to use renewable energy (96 percent of Apple's own global facilities are renewable energy-powered), investing in wind and solar power, and in reducing the energy used to create its products and the energy the products themselves use. However, Apple has promised to stop mining minerals: Yesterday, in an unprecedented goal for the company and its industry, Apple announced a goal "to stop mining the earth altogether". "We're 100 percent renewable in 24 countries- and all of Apple's data centers", says Jackson.

To preserve precious resources, over 99 percent of the paper in Apple's product packaging is from recycled or responsibly managed sources.

Tear-down reports from iFixit and others show us that while the company's products are beautifully-designed, their use of advanced components and manufacturing miniaturization makes them hard to fix, or recycle. It goes on to reveal a new initiative that is not Apple-like, a plan that it is working on, to build new products using just recycled materials from older apple products.

I've argued before that as the components used in these products become more proprietary and more advanced, repairs and recycling will become more challenging.

I'd argue that one approach may be to apply deep cuts to the cost of Apple Care, to provide truly affordable repairs in every Apple Store, and to develop a wider network of third party fix providers for regular problems, like cracked screens.

Apple does appear to be ramping up efforts to move away from these minerals. We love using iPhone but we never bother to think about its material.

At the same time, however, many iPhone lovers are worrying that Apple's next device update will give them fewer, rather than more, reasons to love the company.

"Apple's commitment to 100 percent recycled materials is ambitious, and highlights the need for greater urgency across the sector to reduce resource consumption and e-waste that are causing significant impacts on the environment and human health", Greenpeace senior analyst Gary Cook said. Expectantly, the Cupertino-based giant didn't disclose the amount of recycle products being put in the process, as of now.

On the other hand, the packaging of the products is also being taken care of the company.



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