"With Easter falling nearly an entire month later than past year, that means warmer weather and more people in the mood to spend money to celebrate", said Florida Retail Federation President/CEO R. Scott Shalley.
Part of the reason behind the surge in spending for Easter this year lies in the timing: It's a bit of a late bloomer, arriving three weeks later than it did in 2016, giving consumers more time to shop.
The store also says an Easter favorite besides the classic chocolate Easter bunny is the pecan flip overs.
"It's allowing consumers to enjoy a little bit warmer weather".
A survey conducted by the National Retail Federation is predicting record-setting Easter spending this year with a projected total of $18.4 billion in spending for the Christian holiday.
Smith says customers will spend an average of $152 per person on Easter, including food, clothing, candy and gifts.
About two out of five shoppers plan to buy flowers, decorations or greeting cards.
Which makes Easter one of the busiest seasons for Mike Libs and The Chocolate Factory in Evansville.
The most popular shopping destination remains the discount store, with 58.3 percent of celebrants planning to go there for supplies.
Nowak said some of their products are selling 2 times more than what they normally do before Easter Sunday.
Richard Hayden, a teaching pastor at the church, told The Christian Post that between 2,000 and 2,500 people are expected to attend: "We will be dropping the same amount of eggs this year as previous years".
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