New BlackBerry Phone To Hit The Market

New BlackBerry Phone To Hit The Market

According to a Wall Street Journal report at the time, BlackBerry's outsourcing deal came when global phone companies were gearing up to be in compliance with Indonesia's "Made in Indonesia" regulations, which requires companies that sell smartphones and tablets to produce at least 30% of their content in Indonesia in 2017 and 40% in 2018. Rather, the company promised to launch its all new BlackBerry Mercury at the MWC event that will be happening next month. TCL did not give its official name, but president and GM Steve Cistuli referred to it as the Blackberry Press, which observers say is very similar to previously leaked smartphone codenamed Blackberry Mercury.

A separate management team is now being set up to launch the new Blackberry smartphone which will be manufactured by TCL the owners of the highly successful Alcatel brand in Australia. CES 2017 only saw the smartphone being revealed, without any real details disclosed alongside.

That information has been confirmed, once again, by BlackBerry's CEO John Chen.

It's worth noting that India and Indonesia were two of the biggest markets for BlackBerry smartphones, and it is uncertain just what licensing plans BlackBerry has for the two markets.

The BlackBerry Mercury isn't the last BlackBerry smartphone, as many rumors have suggested, but rather the first of a series of new products that will create a new family of BlackBerry smartphones.

According to Skontas the three key reasons for a consumer to buy the new device will be security, productivity and reliability. TCL and BlackBerry teamed up for DTEK50 and DTEK60 handsets which are already available in several markets including India.



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